Our own project

Altes Schloss Inzell – a little journey of discovery

A personal invitation, five stops and a second look: our own playful project combines the landscape of Inzell with a guided story. Discover for yourself what Altes Schloss is all about. The destination is available in German and Bavarian.

Screenshot of the Altes Schloss Inzell – a little journey of discovery project website

Website screenshot. Panorama: Inzeller Touristik GmbH · 14.05.2018 · CC BY-SA 4.0 · Cropped, darkened and converted to WebP; adapted image under the same licence. No endorsement implied.

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At a glance

  • Five stops at your own pace
  • German and Bavarian narration
  • Inzell scenery and a personal host
  • A journal with ideas for exploring the area

Background

A small private idea from Inzell became a website designed to spark curiosity. Altes Schloss is a playful in-house CAZ Labs project: a personal invitation with deliberately understated staging.

The challenge

The story relies on visitors forming their own mental picture. Design, images and copy must preserve the reveal, while keeping the tour, local information and contact easy to find.

Our solution

The opening combines an actual photograph of Inzell with classical typography. Visitors choose to start a five-stop tour and move forwards or backwards at their own pace. German and Bavarian narration are available. The reveal and closer object view only appear following deliberate interaction.

A special detail

A journal adds ideas for exploring Inzell and its surroundings. CAZcity, the experience planet Arcadia and Portalnetz lead visitors to the website. This in-house project demonstrates ideas, narrative pacing and interactive web design; it is not an official tourism offering.

The outcome

Published standalone website with a personal invitation.
Interactive five-stop tour in German and Bavarian.
A reveal preserved for the tour itself.
Connected to CAZcity, Arcadia and Portalnetz.

Tech used

StorytellingWeb designInteractive tourGerman & Bavarian

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Altes Schloss Inzell – a little journey of discovery | CAZ Labs